Sales Enablement: Simply the bridge between Marketing and Sales
Gainwell Technologies
With health and cost outcomes that pierce inequities and impact economies, the success of our nation’s federal Medicaid program is inextricably tied to the prosperity of communities, states and the nation as a whole. We think that deserves respect and a commitment from innovators who can help those who operate within and around health and human services, meet their goals. At Gainwell, that’s our sole focus.
Sales Enablement Lead
Orchestrated comprehensive lead generation initiatives, customer acquisition tactics, and strategic programming frameworks pivotal in securing Gainwell's $500k contract for a cutting-edge Sales Enablement platform
Led the enhancement and streamlining of CRM (Salesforce) operations, optimizing processes for national Sales, Marketing, and C-Suite leadership teams through tailored training playbooks
Led leadership programming initiatives, collaborating with SVP of Sales and CMO, resulting in 20% increase in employee engagement and cross-departmental alignment
Achieved a remarkable 87% accuracy rate in managing a robust database of over 200 target audience contacts monthly through ZoomInfo, significantly accelerating revenue growth and positively impacting sales outcomes
TEKsystems Global Services
Sales Enablement Lead
As a co-founding member of the Content Marketing team, spearheaded the production of branded content tailored for 12 cross-functional departments. This content was made readily accessible for thousands of sellers, enhancing their effectiveness and facilitating streamlined communication across the organization
Aligned with Marketing and Design teams to establish a content strategy, resulting in a 30% increase in content engagement and a more cohesive approach to learning and development
Increased client engagement by 30% by incorporating key data points from customer success stories, leading to valuable analytical insights and program optimization
Mentored teams in all 12 departments, fostering trust with GTME leaders, resulting in improved communication and collaboration, ultimately leading to seamless coordination and alignment across the organization
TEKsystems Global Services helps customers solve complex technology, business, and talent challenges to accelerate business transformation. The world’s leading technology and software providers trust us and partner with us because of our scale, speed and full-stack capabilities—powered by our unparalleled commitment to serving our customers and delivering on our promises.
The Shortest Track
The Intelligence Exchange pioneers a transformative approach to business operations by fostering intelligence ecosystems that facilitate the seamless exchange of insights across supply chains. This platform is not just about the innovative technology it employs; it's fundamentally aimed at enabling businesses to unlock the full potential of their networks.
CMO & Enablement Lead
Managed creative design and executive brand strategy for consumer-facing content across various channels including social media, webinars, newsletters, and vlog series as a member of the Senior Leadership Team
Improved cross-functional communication, aligning Operations, Data Analytics, and AI teams to drive 15% increase in client satisfaction scores
Pioneered company Partnership and Sponsorship programming, spearheading an initial outreach to over 6.4K contacts to cultivate new opportunities and enhance client services
